---
title: Ruruka - Building a sustainable future
description: Ruruka helps industries transform their residual sludge into sustainable construction materials, reducing CO₂ and CH₄ emissions through AI-powered circular technology.
---
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# Transforming Waste into Opportunities
We recover industrial waste sludge and turn it into eco-friendly construction materials while measuring its environmental impact.
[Join the change](https://www.ruruka.co/contactanos?hsLang=en)
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## WHO ARE WE?
We are a triple-impact CleanTech startup that transforms industrial waste into sustainable construction solutions. We combine the circular economy, technology, and social innovation to create value for everyone: businesses, communities, and the planet.
### Sustainable Innovation
We transform industrial sludge into valuable resources, such as sustainable construction materials, while measuring the CO₂ and methane emissions avoided through its recovery. We use technology to generate real-world environmental data and develop clean, traceable solutions.
### Circular Connections
We connect industries that generate waste sludge with brickmakers, construction companies, and strategic partners to close the waste loop. Ruruka bridges sectors that previously had little interaction, creating synergies and opportunities from a shared environmental challenge.
### Positive Impact
We combine the circular economy, technology, and social innovation to create value for everyone: businesses, communities, and the planet.
## Our Vision
At Ruruka, we envision a future where industrial waste is no longer a problem but becomes a valuable resource for society and the planet.
We aim to lead the way in circular economy solutions across Latin America, demonstrating that economic development, sustainability, and technological innovation can—and must—go hand in hand.
[Join the change.](https://www.ruruka.co/contactanos?hsLang=en)
## What Do We Do?
We transform industrial sludge into sustainable construction materials and measure the positive impact of every ton recovered. We create a win-win-win value chain that benefits businesses, producers, and the planet.
01
### Collection & Data
We collect waste sludge directly from industrial plants using traceable logistics and record its composition in our database to calculate CO₂ and CH₄ emissions.
02
### Collaborative Recovery
Our brickmaking partners incorporate the sludge into validated ceramic blends, producing bricks and other construction materials with a lower environmental footprint.
03
### Distribution & Triple Impact
We connect construction companies and distributors with these sustainable materials and provide impact reports to each waste-generating company.
## Benefits of Our Solution
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Significant reduction in waste sent to landfills.
Reduced extraction of virgin raw materials.
Support for communities of artisans and traditional brickmakers.
Creation of new green jobs and business opportunities.
Cost savings for sludge-producing companies.
## Environmental Impact
- 18000+
##### Tons
Tons of sludge recovered.
- 80000+
##### kg
Estimated CO₂ emissions avoided
- 25000+
##### kg
Estimated methane emissions avoided
- 120000+
##### Units
Materiales fabricados
Press / Featured In
## Visit the following links to see where Ruruka has been featured in the media!
worldskills.org
BeChangeMaker 2026: Meet the finalists of the programme's 10th anniversary
[Read the article](https://worldskills.org/media/news/bechangemaker-2026-meet-finalists-programmes-10th-anniversary)
forbes.com.py
Paraguayas entre los 35 innovadores más destacados de América Latina del MIT Technology Review
[Read the article](https://www.forbes.com.py/innovacion/paraguayas-35-innovadores-mas-destacados-america-latina-mit-technology-review-n80410)
forbes.com.py
Startup a base de lodos: crea materiales de construcción con residuos industriales
[Read the article](https://www.forbes.com.py/innovacion/startup-base-lodos-crea-materiales-construccion-residuos-industriales-gana-competencias-busca-hacer-mas-sostenibles-empresas-n67510)
ultimahora.com
Tres paraguayas entre los mejores innovadores jóvenes de Latam
[Read the article](https://www.ultimahora.com/tres-paraguayas-entre-los-mejores-innovadores-jovenes-de-latam)
ultimahora.com
Paraguaya crea startup reutilizando lodo y destaca en concurso mundial
[Read the article](https://www.ultimahora.com/paraguaya-crea-startup-reutilizando-lodo-y-destaca-en-concurso-mundial)
foco.lanacion.com.py
Paraguay en el mapa de la innovación global
[Read the article](https://foco.lanacion.com.py/innovacion-foco/2025/11/05/paraguay-en-el-mapa-de-la-innovacion-global/)
foco.lanacion.com.py
Startup paraguaya revoluciona mercado de la construcción
[Read the article](https://foco.lanacion.com.py/2025/02/17/startup-paraguaya-revoluciona-mercado-de-la-construccion/)
elclick.com.py
Carmen Paredes reconocida como Pionera del Año (MIT Innovators Under 35 LATAM 2025)
[Read the article](https://www.elclick.com.py/post/5003/carmen-paredes-reconocida-pionera)
newsexpress.com.py
Tres paraguayas entre los jóvenes innovadores más destacados de Latinoamérica
[Read the article](https://www.newsexpress.com.py/paraguayos/tres-paraguayas-entre-los-jovenes-innovadores-mas-destacados-de-latinoamerica/)
abc.com.py
ABC Negocios: Entrevista a Carmen Paredes (Innovators Under 35)
[Read the article](https://www.abc.com.py/tv/video/XcjHNJmv/)
youtube.com
Carmen Paredes | Innovación paraguaya reconocida por el MIT Technology Review
[Read the article](https://www.youtube.com/watch?v=Z8a_MyzeRuk)
youtube.com
Carmen Paredes | 5DIAS NETWORK | 5dias tv
[Read the article](https://youtu.be/a07lMnmC70Y)
elprisma.com.py
Paraguaya entre las mejores del mundo: Reciclando barro, da empleo a alfareros y usa impresoras 3D
[Read the article](https://elprisma.com.py/paraguaya-entre-las-mejores-del-mundo-reciclando-barro-da-empleo-a-alfareros-y-usa-impresoras-3d/)
## Blog & News
News, articles, and resources to learn more about the circular economy and Ruruka’s mission.
## Supported and recognized by
## Send Us a Message
Have questions or want to get involved? Get in touch.
[Join the change.](https://www.ruruka.co/contactanos?hsLang=en)
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Do you have any questions or would you like to learn more? Get in touch with us — we’d be happy to hear from you.
[Contact us](https://www.ruruka.co/contactanos?hsLang=en)
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